Brand Identity Refresh
Keep your business looking tasty! A refresh can help you stay relevant, outdated brands will be ignored in such a crowded market. Show how your business has evolved, and seize those opportunities peeps!
What happens is...
– We figure out what it is you are wanting to revamp/change from your visuals.
– I will redesign those chosen elements. Whether thats the logo itself, adding logo variations in, the colour palette, typography, making a pattern etc.
– You will be left with designs that still show your business in the way but with a new and enhanced look.
– You will be given a set of guidelines to make sure your new visuals look sexy at all times!
4-5 weeks. Starts at £1,200
Why would I need one?
Stay Cool! We as consumers are constantly evolving, the way we shop and what’s trending. Stay relevant.
Reconnect! Realign your brands expectations with your current audience, make it more relatable and engaging.
Reflect what’s on the inside! It can be hard to let go and welcome change but as your business grows, expands, or pivots, your brand identity should do the same.
Reposition! Differentiate yourself from competitors.
Boost & Attract! Signal that the company is forward-thinking, and a cool place to work. It can be embarrassing working for an business that looks outdated.
Positive Change! Maybe you have suffered from negative perceptions, a cheeky refresh can indicate positive change and a new direction.
New Technologies! Updating your logo for better visibility on digital platforms, improving your website design, or enhancing your social media presence is a must in this digital age.
New Opportunities! Market opportunities may arise that your current brand doesn’t fully exploit. Capitalise on these opportunities, don’t miss out!
Push Sales & Marketing! Fresh material for advertising will generate buzz and interest in your brand.
Remember: Trust is built on first impressions!
If your visual identity is outdated, your logo isn't scalable and your overall look isn't a true reflection of you and your business. A refresh may be in order!
Creative Direction: By offering creative direction, I the designer can help you, the client make informed decisions that enhance your brand’s appeal and effectiveness. Less time will be wasted this way, as you will have a clear idea in which direction we are heading in. Eeeek!
Finished Visual Identity: A fresh new look, showcasing exactly who you are but with relevance. A variety of logos for flexibility, colour choices, typography and a set of branding guidelines so you know exactly what to do and what not to do with your new look.
Trust the process!
Chit Chat
Let’s see if we gel! I also need to know about your business to figure out what it is you need, as well as your budget and timescale.
Build & Design
Now we have spoken, you will need to choose a creative direction to head in. I will use this direction to design your very own look.
Refine Time
Once you are happy with the designs, we will go over any extra requirements or refinements you may have or want.
Peace Out
This is the sad part. We say our goodbyes but know I am here for any further help or questions or ongoing work!